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Margaritaville Restaurant in NYC Falls Through, For Now

January 11th, 2017


Jimmy Buffett was hoping to bring a Margaritaville restaurant to New York City but the plans appear to have fallen through for now, according to the NY Post.

A much-touted prospective deal for Buffett to launch a New York outpost of his “concept” eatery at the landmark Brill Building at 1619 Broadway at 49th Street has collapsed, multiple sources said.

The talks were closely watched as a bellwether of “experiential” retail north of Times Square. Broadway is marred by yawning retail vacancies between 49th and 58th streets.

It was widely reported last year that a lease was all but signed for a multi-level Margaritaville eating-entertainment complex in the Brill Building, once home to the nation’s songwriting royalty and to Jack Dempsey’s steak house.

However, the deal fell through when pharmacy chain CVS recently inked a deal for the entire second floor. Margaritaville had wanted that floor as well as part of the ground floor and the rooftop.

It was known since last summer that CVS was in talks with Brill’s owners — but for elsewhere in the building.

An insider told us, “What happened is strange. They’re still pitching Buffett on a Margaritaville deal somewhere in the building.” The source added skeptically, “But it’s back to square one.”

Read the full story.


Tagged in Business Empire, Margaritaville Cafes