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More Details on Margaritaville Rum

January 4th, 2010

We have some more details on Margaritaville Rum, which we reported in November that it was beginning to be distributed but seems to be moving very slowly.


Inspired by the lifestyle of Jimmy Buffett, Margaritaville embodies a relaxed state-of-mind lifestyle synonymous with island escapism. Now with the introduction of Rum, Margaritaville takes consumers to the Island of Jamaica, where for centuries some of the world’s most exquisite rums has been handcrafted.

Every bottle of Margaritaville Premium Jamaican Rum contains a unique blend of aged rums hand selected by Jamaica’s most famed Master Blender, Joy Spence. Each rum is carefully selected and hand blended to create a sophisticated flavor and aroma. After blending, the rums are married. This fusion of the various components is the final touch to the unique blend.


Clear. Light vanilla, cane stalk, warm custard, and nougat aromas. A soft, silky entry leads to a dry light-to-medium body of attractive cane, vanilla bean, and pepper flavors. Finishes with a zesty, peppery powdered sugar flavor.


Pale golden amber color. Creamy vanilla, cloves, nutmeg, and white chocolate aromas. A rich supple off-dry medium body with notes of white pepper and toasted nut. Finishes with a long, warm cinnamon and spicy vanilla fade.


Deep golden amber color. Vibrant aromas of brown sugar, buttery caramel, roasted nuts, and creame brulee. A buoyant entry leads to a dry-yet-fruity medium body accented with vanilla beans, nut, and peppery brown spice flavors. Finishes with a nice dark caramel toffee and peppery spice fade.


Clear. Rich fresh-cut coconut and soft vanilla bean aromas follow through to a mildly sweet medium body of toasted coconut flavor. Finishes with nice length and creaminess.

Suggested retail is $16.99 per bottle.

Margaritaville Rum is reportedly available at Margaritaville Cafes, but have you been able to find it in stores yet?

Tagged in Business Empire, Rum