Jimmy Buffett’s Recession Strategy
November 7th, 2008
The Condé Nast Portfolio has an article on Jimmy Buffett’s recession strategy:
Buffett, the king of easy living, is set to do well in this recession. He’s the first to tell you he sells escapism, allowing his audiences to forget their job insecurity, slumping home values, the market, and instead parachute into paradise for a little while.
I caught up with Buffett last week at Bette Midler’s annual Hulaween Ball. Donning a smoking jacket and pencil-thin mustache as the lady-lovin’ Continental made famous by Christopher Walken on Saturday Night Live, Buffett mused on the economy. In down times like these, with companies laying people off, it’s important for people to find and focus on their niche, he said.
Read the entire article here.
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